Fashion > Design

PLBY Group and Charactopia Licensing launch Playboy China

10 days ago   |   By Fashion United

Image: PLBY Group; Playboy denim
PLBY Group, the owner of the Playboy brand, has signed a deal with Charactopia Licensing, a Fung Retailing brand management company, to enter the Chinese market with the launch of a joint venture, Playboy China.
The joint venture, valued at 250 million US dollars, will jointly own and operate the Playboy branded consumer products business in parts of the China market, including mainland China.
Playboy China will focus on “reinvigorating all aspects of the China-market Playboy apparel business,” including online and offline retail strategies, product design...
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Twinset signs eyewear license with De Rigo

10 days ago   |   By Fashion United

Image: Twinset/ De Rigo Group
Contemporary womenswear brand Twinset is launching its first eyewear collection after signing a worldwide licensing deal with the De Rigo Group.
Twinset said that Italy-based De Rigo will design, produce and distribute its branded optical frames and sunglasses, with the debut collection launching in March.
De Rigo added that the eyewear line will offer the “elegant and sophisticated style” of Twinset while re-interpreting “the brand's stylistic codes with versatile frames sporting refined detailing”.
Commenting on the partnership, Alessandro Varisco, chief...
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